AI doesn’t understand families – but we do!

2 mins read

Tuesday 12 August 2025

With the rise of AI-generated answers featuring at the top of internet search results, it would be easy to assume that the information you’re presented with is reliable and up to date.

But tools like Google’s AI Overview often provide generic – and potentially inaccurate – responses. Sometimes AI tools remove important context too. This is especially true when it comes to sensitive or complex topics, which parent carers are often searching for.

In fact, we have already heard from parents that the AI-generated answer they’ve been told comes from Contact does not match the information on our website. We’re concerned that parents relying on AI – without checking the sources carefully – will be getting incorrect information. And this might impact the support they’re hoping to find.

That’s why we encourage parents to come and read our website directly. If you do read AI-generated summaries, check the sources in more detail if you plan to act on the information.

Contact’s information and advice is second to none

Automated tools simply cannot replace the knowledge and empathy of Contact’s team of parent advisers, who write all the information on our website.

No other charity offers the same breadth and depth of trusted information, expert advice and genuine understanding that Contact offers.

Our information and advice for parent carers of disabled children and those with additional needs is:

  • Accurate and regularly updated.
  • Reviewed by real experts.
  • Backed by decades of experience.

Come to Contact for advice and information you can trust.