Forums may want to develop a communication plan to outline how they are going to reach out to parent carers in the area. This may be an overarching plan or for a specific project.
A communication plan outlines how forums can communicate important information to key groups. It highlights what information should be shared, when, to which audience and via which channels.
The benefits of having a plan include being clear about the messages you want to share, support the forum in using branding and help to manage the forums resources including funds and time.
Some areas forums might want to include in their communication plan are:
- Identify your audience – this could include parent carers, decision makers or general public
- Defining clear goals – what do you want to achieve
- Content – what do you want to achieve
- Media – Setting out what platforms the forum is going to use
- Timetable – when you are going to publish and to who
- Monitoring and evaluating the results
- Creatly: 6 step guide to crafting the perfect communication plan
- Hubspot: How to write an effective communication plan (includes template)
- Thrive: Toolkits and templates
- Asana: Why a communication plan is more important than you think
- Zeffy: Ultimate guide to building a solid non-profit communications strategy
Do you have any thoughts about this page? Visit our How to feedback page to share them.
Looking for something else? You can find a full list of pages on our Parent carer forum handbook contents page.
